Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...

Common ASMR triggers include whispering, hair play, and ear brushing. Not all people experience a positive response or any response to these triggers, though. ASMR, or autonomous sensory meridian ...