Growing up, a Toyota Prius was dramatically uncool. Until they started offering them in colors like Karashi yellow.

What does it take to reboot a reputation? Well, if the Toyota Prius is anything to go by, the answer is five generations of car, one huge style overhaul, and an eye-catching yellow paint job. The ...

Some modern features are absent in lower trims Headlights aren’t great in really dark areas No interior or fob hatch release on SE trim The outlook toward the humble Toyota Prius took a global shift ...

Just in time for Amazon’s Prime Big Deals Day, Toyota is stepping away from the Prime label. As it did with the 2025 Toyota RAV4, the company is renaming the 2025 Toyota Prius with a plug. No longer ...

Where's the medal for most improved? Personal growth is an underrated superpower that’s perfectly exemplified by the 2024 Toyota Prius Prime we spent a year driving. After its snoozy beginnings as a ...

Sometimes! While demand for electric vehicles fluctuates, hybrids are having a moment, and one of the best when it comes to meeting its fuel-economy mission is the Toyota Prius. But while the Prius ...