Conducting product development in formalized stages provides direction, minimizes waste and increases the chances that the product will be well-received by the market. We endorse an approach that ...

A systematic approach that views the clinical research department as an integral part of the development team can enhance the likelihood of success in the creation of new products. Nancy J. Stark Many ...

Bringing a new product to market is always a complex journey. From ideation to launch, startups and established companies alike face challenges in validating ideas, managing resources, and ensuring ...

How leading digital product teams are reversing the traditional build-then-polish playbook to unlock sustainable growth ...

Imagine you're building an unmanned aerial vehicle (UAV), a cutting-edge electric vehicle or a self-driving car. Not long ago, this would’ve meant years of physical ...

Hardware development rewards humility, discipline and clear thinking. The lessons above are rarely learned quickly, and never cheaply. But teams that internalize them gain something powerful: the ...

The six-week sprint is a new product development strategy chosen by startups to replace unrealistic product development cycles and avoid time-consuming and wasteful traditional methodologies. The ...

Medical device design and development is a process that helps to ensure devices that go to market are safe, effective, marketable, and profitable. The process is a blueprint of the phases needed to ...