Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...

Google has bought the mobile display advertising firm AdMob, the companies announced on Monday. The acquisition, for $750m (£449m) in stock, will "enhance Google's existing expertise and technology in ...

Google said it will buy mobile ad network AdMob for $750 million in stock today, letting the search giant further muscle its way into mobile advertising and extend the dominance it has built on the ...

The news that Google acquired mobile advertising player AdMob for $750 million confirms the legitimacy of the mobile advertising industry, and overcomes any skepticism of whether small screens can ...

Google plans to buy mobile advertising provider AdMob for $750 million stock, the search giant said on Monday. AdMob is a leader in mobile advertising and already serves ads for some applications ...

AdMob’s new app-level setting offers more control over ad experience and performance, though the default opt-in signals. AdMob is rolling out a new app-level setting that controls high-engagement ads ...

Marking the start of what's believed will be a far wider integration, Google has announced it is bringing AdSense ads to its AdMob platform. Google's web-based AdSense focuses on context, serving up ...

Mintegral, a leading programmatic ad platform, announced today that it joined Google AdMob as a bidding and waterfall SDK network with supported ad formats of interstitial, rewarded, and banner ads.

Google Ads is investigating reports of an issue impacting AdMob. The affected users have said that while they are able to access AdMob, they cannot retrieve their most recent data. Some clicks that ...

Google sent an email to AdSense, AdMob and Ad Manager users saying they are "launching support for programmatic bidding on inventory eligible for Limited ads." Limited ads (LTD) give publishers the ...

Google plans to buy mobile advertising provider AdMob for US$750 million stock, the search giant said on Monday. AdMob is a leader in mobile advertising and already serves ads for some applications ...