[Editor's note: Author Kevin Hunter will be a panelist on the Digital Signage Federation’s July “Hangout” discussion entitled, “Intersection of Digital Signage with NFC, BLE and Beacons,” on July 29 ...
This vendor-written tech primer has been edited by Network World to eliminate product promotion, but readers should note it will likely favor the submitter’s approach. Thanks to cellular GPS, the days ...
Ble Beacons Market · GlobeNewswire Inc. Dublin, Jan. 26, 2026 (GLOBE NEWSWIRE) -- The "Ble Beacons Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031" has been added to ...
Bluetooth beacons enable proximity-based contextual awareness, but implementing beacons on a product can present some interesting design and development challenges. First, there is no official ...
LONDON--(BUSINESS WIRE)--Over the last twelve months iBeacons /BLE beacons have caught the zeitgeist and emerged as a key anchor technology in the retail space. However, there are many other markets ...
Apple, Google, and other tech titans once trumpeted beacons — tiny transmitters that interact with smartphones, wearables, and other nearby gadgets — as the future of retail. The consensus roughly ...
Apple introduced the iBeacon protocol in 2013 as a way for Bluetooth Low-Energy (BLE) devices to transmit location information to a Bluetooth-enabled device, such as a smartphone or tablet. While ...
Apple's new iBeacons feature for iOS 7 implements a Bluetooth Low Energy (BLE) profile for micro-location, enabling a series of new geofencing capabilities for app developers. At WWDC, Apple made ...
Location-based services have been around for years, but recently the market heated up with the introduction of Bluetooth Low Energy (BLE) beacons. BLE beacons are small sensors that you can attach to ...
Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In this week’s episode of Marketing Nerds, Casey Markee of MediaWyse and Search Engine News joins SEJ Executive Editor ...